Are you using Google Plus to market your music? Do you understand how to use it?
Don't worry a lot of recording artists do not use this Social Media platform.
You may not have the time to learn how to use another social media platform. The layout may confuse you. You might not understand the benefits of Google Plus.
The reality for a lot of recording artists is that utilizing social media is very time consuming.
Engagement has been pounded into our minds. We have been told that we need to tweet, post on Facebook, share content on Instagram, post new material on streaming sites and record videos.
The process of promoting our music is more stressful than recording the music (Tweet This).
Where do we find the time to learn how to use another Social Media platform? Where do we find the time to record new music?
I, like you, was very skeptical about Google Plus in the beginning. I thought that it was poorly designed and inferior to Twitter and Facebook.
You may have read that Google Plus is a ghost town or that it sucks.
At the conclusion of this article I guarantee that you won't be skeptical about joining Google Plus. Shortly I will address Why You Should Stop Neglecting Google Plus.
Google Plus is the Second Largest Social Networking site in the World
Google Plus is the second largest social networking site in the world. It sits right below Facebook and ahead of Twitter and YouTube. Let me repeat this once again. It is the second largest social networking site in the world!
The Communities are Awesome
One of the staples of Google Plus are the personalized communities. These communities are awesome because your niche audience is already there. You just have to share quality content. I will share some communities that you should join now! It is easy to find communities all you have to do is go here.
HINT: Type in Music in the search field, you will thank me. Also, take the time to respond to other artists and their music. Provide some insight to help them perfect their craft.
- Country Music
- Electronic Music
- Hip Hop / Rap
- Musicians on G+
- Rap Hip Hop
- Singers, Songwriters, Performers
The ability to create your own circles is awesome. It is like having a Twitter List on Google Plus.
You can get creative with this and place fans into certain circles. You can even name the circles and share content exclusively with that particular circle.
You can always encourage these fans to share your content on Google+.
HINT: This post by Dustin Stout will help you create the perfect Google Plus post. I have used it before and it really works (Evidence).
Google Hangouts (Visual Storytelling)
Google Hangouts is by far the easiest way to connect with your fans and increase your visibility. Google Hangouts can be used for visual storytelling.
You can use Google Hangouts to share expertise.
You can also utilize Google Hangouts to answer questions from YOUR fans.
There are so many things you can do to connect with YOUR fans via Google Plus. You could premier a new song, hold an interactive Q&A, stream a live concert, invite fans to watch you practice for shows, pick contest winners, record personalized birthday songs and much more.
All you need to get started is a computer with a webcam or a smartphone. So start Hanging Out today!
HINT: You can always share your Hangouts via your Google Plus channel and your Youtube channel.
I know you are tired of new social networks popping up out of nowhere. You haven't even mastered Twitter or Facebook.
I just want you to do something very simple.
Just take the time to create an account and just browse through the communities, that is it!
Observe how others are using Google Plus. If you feel like you like the layout and the interactive potential then add it.
If you do not like it delete it.
Remember that Google Plus gives you the opportunity to flex your creativity.
Additionally, utilizing Google Hangouts can help you build your YouTube subscribers and put you in front of your fans.
Give it a shot.
Circle me on Google+ if you do decide to add it and I will teach you the ropes.
What is stopping YOU from embracing the power of Google Plus? Please share your thoughts in the comments.